20 Free Professionally Designed Landing Page Templates

20 Free Professionally-Designed Landing Page Templates · 1. Royce · 2. Architecture · 3. Invest · 4. Hubstrap · 5. Vibrant · 6. Landing Form · 7. Marketing|12minread 20FreeProfessionallyDesignedLandingPageTemplates WrittenbyPamelaBump @PamelaBump CreatebeautifullandingpagesthatgenerateleadswithHubSpot'slandingpagebuilder.Getstartedfree Whenitcomestoturningwebvisitorsintoleads,landingpagesconvertat23%onaverage,makingitthehighestconvertingtypeofsignupelement. Astronglandingpageusuallyoffersyourwebsite’svisitorsaresource,suchasapieceofcontent,inexchangeforcontactinformation.SharingorhyperlinkingtotheURLofalandingpage,ratherthanahomepage,alsoincreasesthelikelihoodofturningtrafficintoconversions. Whilelandingpagescanplayavitalroleinleadgeneration,theydon’thavetobecomplicated.Infact,youshouldaimforapagethat’sconciseandinviting,ratherthancomplexandoverwhelming. Ratherthanjustplacingarigorouscontactformonapage,itcanbemoreproductivetoteaseaninterestingofferorafreeresourceinexchangeforonlyasmallamountofinformation. Evenwhenyouknowwhatyou’regoingtoofferandwhatinformationyou’dliketoreceivefromavisitor,theideaofbuildingalandingpagecanstillfeeldaunting. Ifyoudon’thavethebandwidthtobuildapageyourself,havelittleexperienceindesignsoftware,orhavelimitedresourcestohireadesigner,usingapre-designedtemplatecouldbethemostefficientwaytolaunchaprofessionallookingpageinashortamountoftime. 20FreeProfessionally-DesignedLandingPageTemplates We’veputtogetheralistof20free,easy-to-usetemplatesthatcanguideyouthroughtheprocessofbuildingyournextlandingpage. 1.Royce AvailableonSquarespace Royceisspecializedforeventreservations.Thereisnonavigationbar,butthelayoutfeaturesacustomizablebackgroundimage,aheadline,andacall-to-actionbuttonthatsays“RSVP.” Tofillouttheformandreserveaspot,visitorscanclicktheRSVPbuttontoseeaformappear,orscrolldownbelowthefoldtoseeastaticreservationform.Thisisaninterestingtemplatebecauseitamplifiesvisualsandkeepsthelayoutsimplewhilestillofferingvisitorstwowaystoconvert. 2.Architecture ExclusivelyAvailableWithHubSpot'sFreeLandingPageBuilder TheArchitecturelandingpagetemplateisidealforcapturingblogsubscriberswithanattractiveheroimageatthetop,spacetoprovidecontextaboutwhatuserscanexpectiftheysubscribe,andthedefaultmoduleforpastcontentrightbelow.Itcanalsobecustomizedwithyourbrandandeditedwithdrag-and-dropfunctionality. 3.Invest AvailableonHubSpot Thisdesignincludesaphoto,customizabletext,nonavigation(tokeepvisitorsfocusedonyouroffer),andashortform.Userscanalsocustomizeandaddotherelementssuchastheiconsseenatthebottomoftheimage.Belowthefold,userscanalsoaddmoreinformationabouttheofferorcompany. 4.Hubstrap AvailableonHubSpot TheHubstraptemplatehasasimplisticlookandfeelbutdevotesabitmoreroomtotext.Thismightbeagoodoptionifyourcontentofferhaslessimagerytogowithit.Forexample,youmightusethispagetodescribeanofferoralongwhitepaperonatopicrelatedtoyourindustry.Userscansimilarlypersonalizethedesignandadddrag-and-dropsectionstothepage. Unliketheabovelandingpages,thisexampledoesincludenavigation.However,it’ssimpleenoughthatitdoesn'tdetractfromtheoffer. 5.Vibrant ExclusivelyAvailableWithHubSpot'sFreeLandingPageBuilder Let'ssayyoudon'twantyourconversionelementsatthetopofthepage,insteadoptingforalonger-formsalespage.Vibrantisamodern,minimalist-lookingtemplatethatcanbecustomizedwithyourdetail-richsalescopy.Pairingeachsectionwithacompellingimageisagreatstarttocreatingauserexperienceprospectswilllove. 6.LandingForm AvailableonHubSpot Thistemplateincludesabackgroundimagewithadarkoverlay,aheadline,text,brightcall-to-actionbuttons,andaform.Iteliminatesthenavigationbarbutincludesabuttonatthetopofthepage.Theimagealsohasadarkoverlaytokeepitvisible,butlessdistracting.Asyouscrollbelowthefold,thistemplatealsoincludesspotsformoreimageryanddetailsthatcouldrelatetotheproductoroffer.   7.Gradient AvailableonHubSpot Gradientissleeklydesignedforacontent-basedoffer.Ithasasimplelayoutwithaform,headline,descriptiontext,photo,andlogo,butcontinuesthethemeofnonavigation.LiketheotherHubSpottemplates,userscanaddaphotoorproductshot,abackgroundimagethatappearsbehindagradientcolor,anddescriptivetext.Theycanalsoadjustorchangethegradientbackground’scolor. 8.University AvailableonWix Thislayoutmaybeusefulforthoseseekingleadsforaneducationalevent,course,orasimilarservice.Theformismoredetailed,butthelayoutitselfalsoallowsroomformoretextandimagery.Abovethefold,youcanseeaheadline,supportingimages,andaform.Ifyoukeepscrolling,thereareadditionalsectionswheremoretextandimagerycanbeplaced. 9.Skyline AvailableonWix Thistemplatemaybehelpfultoacompanyorindividualthathasn’tyetlaunchedawebsiteorproductbutstillwantstogainearlyleadsinthemeantime.Abovethefold,there’sagiantheadlinearea,wherethetemplatehas“ComingSoon”printed. Whenyouscrolldown,youcanseeaquickdescriptionofthecompanyandaboxwherevisitorscanaddtheiremail.Userscanalsoaddaphotoorvideotothebackground. 10.Bold ExclusivelyAvailableWithHubSpot'sFreeLandingPageBuilder Withabigheadline,ashortsubtitle,andaconversionelementabovethefold,Boldmakesitspointconcretelyandsuccinctly.Thismakesitagreatlandingpagefornearlyanypieceofgatedcontentfromebookstonewslettersandtools. 11.OnlineStoreComingSoon AvailableonWix Thistemplateisverysimple.Liketheabove“ComingSoon”template,thetextcouldbeeditedtousethislayoutforadifferentpurpose.Thereisnonavigationandanyinformationaboutthecompanyisofftothecorners.Thislayoutallowsspaceforaclearproductshot,asseenwiththeshoes.Headlinetext,asmallamountofdescriptivetext,anemailbox,andabuttonarepre-designedinthelayout.Userscanalsolinktheirsocialmediaaccountstotheiconsunderthe“NotifyMe”button. 12.Lead-GenLandingPage AvailableonWix ThistemplateseemsspecializedforB2Bproducts.ItallowsuserstoeditandcustomizethetextandimagesthroughWix.Userscanalsoplacebackgroundvideosintothelayout.Thepageisdesignedtobelong,withtheformandcall-to-actionabovethefoldfollowedbysectionsthatdetaildifferentaspectsofacompanyorfirm,suchasstaffinformation. 13.Fagri AvailableonWordPress.org Fagriwasdesignedbroadlyformultiplepurposesandindustries.Accordingtoitsdescription,thetheme’swidgets,suchasthecontactformarecustomizable.Userscanalsochangethetextandimages.Althoughthereisanavigationbar,thelayout’sdesignstilldrawsattentiontothetext,call-to-actionbuttons,andthecontactform. 14.Rally ExclusivelyAvailableWithHubSpot'sFreeLandingPageBuilder Greatforebooks,Rallyestablishesathree-columnformatatthetoptohelpwebsitevisitorsvisualizetheoffer,digestwhatit'sabout,andconvertabovethefold.Iftheyneedmoreinformation—forexample,ifyou'reofferinganin-depthwhitepaperorreport—additionalmodulescanbeaddedtofurtherpersuadethemtooptin.Italsohelpsthattheformdesignisfantastic,offeringaplacetocraftatruevaluepropositionthatconveyswhattheywillgetoutoftheinformation. 15.RealEstateLandingPage AvailableonWix Althoughthistemplatedoesn’tofferaresourceforinformation,itcanbeeditedandcustomizedtoincludeanoffer.Asyouscrolldownthepage,thebackgroundimagecanremainstatic.Withthecurrentpage’sdesign,thereisroomtoaddcompanyinformationbelowthefold.Thereisalsoasecondformattheverybottomsovisitorswillhaveanotherchancetoconvert. 16.ConstructionandLawyerLandingPages BothAvailableonWordPress.org WordpressalsoofferstwosimilarLawyerLandingPageandConstructionLandingPagetemplates.Althoughtheoriginaldesignsaretargetedatthetwojobfields,theycanbecustomizedtofitotherbrandsandindustries.Bothhaveaheaderimage,overlaidtext,andanarrowpointingtoadecentlysizedformabovethefold.Theyalsobothofferthevisitorafreequote. 17.Nightfall ExclusivelyAvailableWithHubSpot'sFreeLandingPageBuilder Anotherlandingpagewithversatilityandflexiblerealestatewithregardtolayout,Nightfallisagreatoptionifyouwanttocreateagrippingnarrativearoundyourcopy.Withplentyofroomtogivecontextabouttheofferbeforepresentingaconversionelementanddrag-and-dropcapabilityforextramodules,thistemplatecanbeadaptedforlong-formcontentorshort,snappy,andhard-hittingcopy. 18.Gardenhouse AvailableonMailChimp Thistemplatedoesnotincludeanavigationbar,whichforcesavisitortofocusonthegivenoffer.Towardsthebottomofthepage,itcanbecustomizedtoincludelogosorothercompanyinformation.LikeallMailChimplandingpagethemes,thislayoutisoptimizedformobileandwillautomaticallyadjusttodifferentscreensizes. 19.Bandmates AvailableonMailChimp Thistemplateisalsoprettysimplewithroomforcustomization.Itsimilarlyremovesnavigationandkeepsthecompanylogo,textdescription,andasubscribeformabovethefold. Userscanalsodraginmoreelements,liketextorformboxes,intothedesign.Justbelowtheform,userscanincludeaproductshotoranotherimage.Thebluebackgroundallowstheformandcall-to-actionbuttontopop,butthesecolorscanalsobecustomizedtofityourbrand. 20.O-Book AvailableonUnbounce Unbouncelayoutscomewithitssubscription,buthere'soneofthelandingpagesthatyoucantestoutwithafree14-daytrial.Thistemplateisfocusedonbook-specificleadgeneration.Thereisaclearspotforaproductimage,headlines,detaileddescriptiontext,andaformbox. Thetopnavigationisminimal,butitdoesincludesocialmediabuttons.Sincethislayoutisonlyfreeforatrialperiod,thismightbeabetteroptionforacompanythathasalreadygainedrevenuefromlandingpagesandislookingtotestoutamoredetailed,butaffordabledesign. LandingPageBestPractices Theabovetemplatesalreadyfollowanumberoflandingpagebestpractices.Forexample,manyofthemexcludeanavigationbar,whichmaydetractattentionorclicksawayfromtheofferonthepage.Mostofthemalsoleaveroomforaphotoorvideo.Whilephotosofferagreatproducttease,videoshavealsobeenseentoincreaseconversionsby86%. Tolearnaboutotherlanding-pagebestpractices,checkoutthisguide.   Editor'snote:ThispostwasoriginallypublishedinMay,2019andhasbeenupdatedforcomprehensiveness. OriginallypublishedAug27,20207:00:00AM,updatedJune102021 Topics: LandingPageDesign FreeLandingPageBuilder Don'tforgettosharethispost! RelatedArticles 19GreatLandingPageExamplesYou'llWanttoCopyin2022 Marketing  |12minread 14CopywritingExamplesFromBusinessesWithIncredibleCopywriters Marketing  |19minread 7HabitsofaHighlyEffectiveLandingPage Marketing  |4minread ExpandOffer SocialMediaContentCalendarTemplate Getitnow Getitnow DownloadforLater