Facebook Users Worldwide | Facebook Active Users 2021

With roughly 2.89 billion monthly active users as of the second quarter of 2021, Facebook is the biggest social network worldwide. In the third quarter of ... Section1 Section2 Section3 Section4 Section5 Section6 Section8 Section9 Section10 Section11 Section12 Section13 Section14 Section15 Section16 Section16 Numberofmonthlyactive Facebookusers worldwide 2.89Billion (asof2ndquarter2021) NumberofmonthlyactiveFacebookusersworldwide(inmillions) Facebook:numberofmonthlyactiveusersworldwide2008-2021 Withroughly2.89billionmonthlyactiveusersasofthesecondquarterof2021,Facebookisthebiggestsocialnetworkworldwide.Inthethirdquarterof2012,thenumberofactiveFacebookuserssurpassedonebillion,makingitthefirstsocialnetworkevertodoso.ActiveusersarethosewhohaveloggedintoFacebookduringthepast30days.Duringthefirstquarterof2021,thecompanystatedthat3.51billionpeoplewereusingatleastoneofthecompany'scoreproducts(Facebook,WhatsApp,Instagram,orMessenger)eachmonth. NumberofdailyactiveFacebookusersworldwideasof2ndquarter2021 Facebook:numberofdailyactiveusersworldwide2011-2021 Duringthesecondquarterof2021,Facebookreportedalmost1.9billiondailyactiveusers(DAU).Overall,dailyactiveusersaccountedfor66percentofmonthlyactiveusers. NumberofmonthlyactiveFacebookusersintheUnitedStatesandCanadaasof2ndquarter2021 Facebook:numberofmonthlyactiveusersinNorthAmerica2010-2021 Asofthesecondquarterof2021,Facebookhadacombined259millionmonthlyactiveusersintheUnitedStatesandCanada. Mostpopularsocialnetworksworldwide,rankedbynumberofactiveusers (asofJuly2021) MarketleaderFacebookwasthefirstsocialnetworktosurpassonebillionregisteredaccountsandcurrentlysitsatmorethan2.85billionmonthlyactiveusers.Thecompanycurrentlyalsoownsfourofthebiggestsocialmediaplatforms,allwithoveronebillionmonthlyactiveuserseach:Facebook(coreplatform),WhatsApp,FacebookMessenger,andInstagram.Inthefirstquarterof2021,Facebookreportedover3.51billionmonthlycoreFamilyproductusers. LeadingcountriesbasedonFacebookaudiencesizeasofJuly2021 (inmillions) No:2200 No:4130 No:598 No:1046 No:947 No:1340 No:3140 No:771 No:688 No:854 Thereareover340millionFacebookusersinIndiaalone,makingittheleadingcountryintermsofFacebookaudiencesize.Toputthisintocontext,ifIndia’sFacebookaudiencewereacountrythenitwouldberankedthirdintermsoflargestpopulationworldwide.ApartfromIndia,thereareseveralothermarketswithmorethan100millionFacebookuserseach:TheUnitedStates,Indonesia,andBrazilwith200million,140million,and130millionFacebookusersrespectively. DistributionofFacebookusersworldwideasofApril2021,byageandgender Facebook:distributionofglobalaudiences2021,byageandgender AsofJuly2021,itwasfoundthat9.4percentoftotalactiveFacebookusersworldwidewerewomenbetweentheagesof18and24years,whilemaleusersbetweentheagesof25and34yearsconstitutedthebiggestdemographicgrouponthesocialmediaplatform. DeviceusageofFacebookusersworldwideasofJuly2021 Facebookaccesspenetration2021,bydevice Facebookisthebiggestsocialnetworkworldwide,anditsaccessibilitythroughmultiplemobileappsaswellasitsmobilewebsiteplaysalargepartinitssuccess.InJuly2021,over98percentofactiveuseraccountsworldwideaccessedthesocialnetworkviaanykindofmobilephone. LeadingFacebookusagereasonsaccordingtousersintheUnitedStatesasof3rdquarter2019 U.S.Facebookusagereasons2019 ThegraphshowsthevariouspurposesforwhichinternetusersintheUnitedStatesuseFacebook.Thestatsshowthat88percentofpeopleuseFacebooktokeepincontactwiththeirfamilyandfriends.And33percentuseFacebookforentertainmentpurposes. ActivitiesonfacebookbyfacebookusersintheUnitedStatesinMarch2020 Facebookactivities2020,byplatform SendamessageonFacebookMessenger 51% BrowseyourfeedforpostsfromyourFacebookfriendsoraccountsyoufollow 45% Postaphoto,writtenstatusupdateorvideotoyourfeed 37% Watchavideoinyourfeed 37% Visit/useaFacebookgroupyouarepartof 34% Watchotherpeople'sFacebookStories 34% ClickortaponanadonFacebook 24% WatchavideoonFacebookWatch 23% ShoporbuythingsfromFacebookMarketplace 16% PosttomyFacebookStory 15% SwipeuponaFacebookStory 14% MakeapurchaseafterclickingortappingonaFacebookad 13% Noneofthese 17% ThedatashowsthevariousactivitiesforwhichusersacrosstheUnitedStatesuseFacebook.Itcameoutthat51percentofusersuseFacebookforsendingamessageinFBmessenger,whereas45percentuseitforbrowsingfeedforpostsfromfriends.And37percentuseFacebookforthepurposeofsharingaphoto,videoorwriteastatusupdate PercentageofU.S.adultswhouseFacebookasofFebruary2021,byeducationalbackground FacebookusagereachintheUnitedStates2021,byeducation ThisstatisticshowstheshareofadultsintheUnitedStateswhowereusingFacebookasofFebruary2021,sortedbyeducationalbackground.Duringthatperiodoftime,73percentofrespondentswhohadattainedacollegedegreeusedthesocialnetworkingsite. BiggestpublishersonFacebookinNovember2020,rankedbytotalFacebookinteractions Facebookuserengagementofleadingpublishers2020 AsofNovember2020,dailymail.co.ukwasthebiggestpublisheronFacebook,gathering67.34millionFacebookinteractions,includinglikes,sharesandcommentsoncontentposted.Secondonthelistwascnn.comwith53.18millioninteractions. Facebook'srevenueandnetincomefrom2009to2020(inmillionU.S.dollars) Facebook:annualrevenueandnetincome2009-2020 ThisstatisticpresentsFacebook'srevenueandnetincomefrom2009to2020.Facebook'srevenuegrewfrom7.87billionin2013to86billionUSdollarsin2020.Thatyear,thesocialnetworkaccumulatedanetincomeof29.15billionUSdollars,rankingfirstamongsocialmediacompaniesinannualrevenues.ThemajorityofFacebookrevenuesaregeneratedviaadvertising-theshifttowardse-commerceandonlinemarketinghasneverbeenmoreevidentthanin2016.Otherrevenue-generatingfactorsareonlinemarketingandonlinepromotionduringeventssuchastheU.S.electionin2016,duringwhichonlineadvertisingplayedamajorrole. PriceofselectedacquisitionsbyFacebookasofJuly2017(inmillionU.S.dollars) FacebookusagereachintheUnitedStates2019,byeducation ThestatisticsshowthecompaniesthatFacebookhasacquiredovertheyearsandtheiracquisitionprice.In2014,FacebookacquiredWhatsappfor19billionUSdollars.Also,FacebookboughtInstagramduringtheyear2012for1billionUSdollars. ThisinfographicisaboutFacebookUsageStatisticswheresomeinterestingstatsandreportsaboutFacebookUsersaredepictedinaniceandinteractiveway.Belowaresomeinterestinginsightsthatwegetfromthisinfographic. WeallknowthatFacebookisthebiggestsocialnetworkingsiteintheworld.ButwhenweanalyzethedataofFacebookusersworldwideindetail,wecouldunderstandthatitiswaytooinfluentialinourlives.ThetotalnumberofmonthlyactiveFacebookusersacrosstheworldis2.7Billion,asofthe2ndquarterof2020(accordingtothelatestpublishedstatsregardingthis).Thatsimplymeansnearly35%oftheworld'stotalpopulationusesFacebook-orinotherwords,oneoutofevery3peopleintheworldusesFacebook-simplyamazingforasocialnetworkwhichwasstartedjust16yearsago. ThenumberofdailyactiveFacebookusershadalreadyreachedthemarkofonebillionduringthe3rdquarterof2015itselfandnowithasreached1.82billionasperthedataof3rdquarterof2020.Soagainthestatsareimpressiveasnearly60%ofthetotalusersaredailyactiveusers. ComingtothedataoftheUnitedStatesandCanadaalone,thenumberofFacebookuserswhoaremonthlyactivehasreachedupto255millioninthe3rdquarterof2020,fromthe200millionmarkwhichithadachievedduringthe4thquarterof2013. WhenitcomestothecountrieswhereFacebookhasthemostusers,Indianleadsthetallywith310millionusers,followedbytheUnitedStatesatthesecondplacewith190millionusersthanbyatthethirdplaceIndonesiawith140millionusers,thenbyBrazilatthefourthwith130millionusersandthenbyMexicoatthefifthplacewith92millionusers. ThisinfographicalsoshedlightonFacebookusersbasedontheiragegroupsandgender.Fromtheinfographic,itisevidentthatFacebookisusedbymenbetweentheagegroupsof25-34themostworldwide.Andwomenbetween18to24yearsoldconstitutenearly10%ofthetotalactiveusersofFacebookworldwide AndwhileevaluatingthedataaboutthedevicesthroughwhichFacebookisaccessedthemost,itcouldbeseenthatmorethan98%oftheuserspreferSmartphonesorTabletstoaccessFacebook.Only1.7%oftheusersprefertoaccessFBthroughlaptopsordesktopsand18.5%prefertouseFacebookthrougheitheramobilephoneorlaptop. WhenweevaluatethestatsregardingthereasonsforusingFacebook,amongUSresidents,nearly90%useitforkeepingcontactwiththeirfriendsandrelatives.33%useitforentertainmentpurposes,and23%forgettingnews,and17%tofollowbrands.ItalsoshowsthatviewingphotosisthemajoractivitydonebyusersonFacebookwhere65%ofpeopledothisasperthe2019data.46%ofuserswatchvideos,and57%ofuserssharecontentwitheveryone,whereas43%sharecontentonetoone. AndaccordingtothelatestdataontheeducationalqualificationofFacebookusersintheUnitedStates,74%ofadultFacebookusershaveacollegedegree WhilewelookatthebiggestpublishersonFacebook,rankedbytotalinteractionsonFacebook(asper2019Augustdata)CNN.comleadsthetallywith42.77millioninteractionsfollowedbyfoxnews.comwith 36.04millionusersandthenbyBBC.co.ukwith31.48millionusersandthenbydailymail.co.ukandnytimes.comwith30.29and25.27millionusersrespectively.Thisdataincludesthemetricslikes,shares,andcommentsoncontentpostedduringtheperiodconsideredforthisevaluation. Asweknow,Facebook’srevenuemodelisthroughadvertising,andthesteadygrowththeyshowontheiradvertisingrevenueworldwiderightfrom2009to2018,showstheprogressivegrowthoftheirbusinessandtheireffectivemonetizationmodel.Ifwetakejustthepast10years,ithasgrownfrom$764millionin2009toawhopping$69,655millionasin2019. ThesuccessofFacebookliesnotjustintermsofgrowingtheirbusinessanduserbasebutalsoinforeseeingthecompetitionsandacquiringsomeoftheirpotentialthreats.WhatsAppistheirbiggestacquisitionwith$19,000million,followedbyOculusVRfor$2000millionandboththeseweredoneintheyear2014.TheirnextbiggestacquisitionwasInstagramin2012for$1000million.Andnotsosurprisingly,4oftheirproducts-Facebook,WhatsApp,FBMessenger,andInstagram-areinthelistoftop6mostpopularsocialnetworksacrosstheworld. References Facebook Statista;StatistaDigitalMarketOutlook Emarketer WeAreSocial PewResearchCenter NewsWhip CollatedanddesignedbyAcodez