How to Create a Landing Page in WordPress (Step by Step)

A landing page is a webpage that's designed to increase sales or collect more leads. It's a purpose-built page where you want people to land, ... LatestMonsterInsightsNews Facebook0Tweet0LinkedIn0 DoyouwanttocreatealandingpageinWordPress?Usingawell-designedlandingpage,youcanbuildvarioustypesofmarketingcampaigns,drivemoretraffictoyoursite,andturnmoreofyourtrafficintocustomersandleads. Inthisarticle,we’llshowyouhowtocreatealandingpageinWordPressstep-by-step. What’saLandingPage? Alandingpageisawebpagethat’sdesignedtoincreasesalesorcollectmoreleads.It’sapurpose-builtpagewhereyouwantpeopletoland,viewyourcontent,andtakeanactionsuchasbuyingaproduct,subscribingtoyoursite,orplayingavideo. Broadly,alandingpageisapowerfulmarketingtechniquethatservesbothasatraffic-generatingtoolandaconversionmachine.MonsterInsightsisthebestWordPressAnalyticsplugin.Getitforfree! First,youcancreatevariousmarketingcampaignslikepaidads,emailcampaigns,socialmedia,andmorewithlinksthatleadtoyourlandingpage.Second,youcanconvertahigherpercentageofthetrafficcomingfromthesesourcesintoleadsorcustomersbecausethey’relandingonaconversion-focusedpage. Sincethegoalofalandingpageistoconvertmoreofyourwebsitetrafficintocustomers,you’llneedtomakeitlookattractiveandengaging.Aboveall,you’llhavetoproperlydesignandorganizethevariouscall-to-actionelementslikethebuybutton,signupforms,playmediabutton,etc.inanappealingway. CreatingaLandingPageinWordPress:Step-by-StepTutorial CreatingalandingpageinWordPressisfairlyeasywhenusingaWordPresslandingpageplugin.Evenifyou’renotadeveloper,youcancreateahigh-convertinglandingpageinWordPressandboostyourwebsitetrafficandsalesbyusingaplugin. ThereareseveralWordPresslandingpagepluginsonthemarket.However,notallpluginsarecreatedequal. Inthistutorial,we’llshowyouhowtocreatealandingpageinWordPressusingSeedProd.It’sthebestWordPresslandingpagepluginonthemarket. Ithasaneasy-to-usedraganddropbuilder,hundredsofprofessionallydesignedtemplates,andready-madelandingpageblockstoboostconversions. Now,let’sgothroughhowtocreateaWordPresslandingpageusingSeedProd,stepbystep. Step1:InstalltheSeedProdPluginonYourSite First,you’llneedtovisittheSeedProdwebsiteandpurchasetheplugin.Then,youcandownloadthepluginfiletoyourcomputerandcopythepluginlicensekey.Or,ifyou’dliketotrytheliteversionofSeedProdfirst,youcandownloaditfromwordpress.com. Next,you’llhavetologintoyourWordPressdashboardandinstalltheplugin.Ifyouneeddetailedinstructions,here’sourstep-by-stepguidetoinstallingaWordPressplugin.Afterit’sinstalled,don’tforgettoactivateit. Then,you’llneedtoenterthepluginlicensekeyonthewelcomepage.Enterthelicensekeyyou’vecopiedfromearlierviayouraccountonSeedProd’swebsiteandclicktheVerifyKeybutton. Afterthelicensekeyisverified,scrollfurtherdownthepageandclickontheCreateYourFirstPagebutton. Afterclickingthebutton,you’llberedirectedtotheSeedProddashboardwhereyoucanstarttocreateanewlandingpage. Step2:CreateaLandingPagewithSeedProd OntheSeedProddashboard,you’llsee5differentpagesyoucancreate.Atthetopofthepage,you’llseeoptionsforcomingsoonmode,maintenancemode,loginpage,and404page. Andfurtherdown,youcanseetheoptionforcreatingalandingpage. Clickthe+AddNewLandingPagebuttontogetstarted. Afterclickingthebutton,you’llbepromptedtochoosealandingpagetemplate.SeedProdoffersmanybeautifullandingpagetemplatestochoosefrom.Or,youcanselecttheblanktemplatetostartfromscratch. Touseatemplate,simplyhoveroveritandclicktheCheckmarkbutton. Thenextstepistocustomizethetemplatewithyourowncontent. Step3:CustomizetheLandingPageTemplate Afterchoosingyourlandingpagetemplate,you’llberedirectedtoSeedProd’svisualdraganddropbuilderwhereyoucancustomizeyourlandingpage. Therearelandingpageblocksandsectionsyoucanaddtothetemplateontheleftsideofthebuilder.Andontherightside,youcanseehowyourlandingpagelookswiththelivepreview. Customizingthelandingpagetemplateisveryeasyasyoucantweakeachandeveryelementsimplybypointingandclickingonit. Youcanchangethetext,itsstyle,color,alignment,layout,etc.tofityourproductoroverallbrand.Similarly,youcanchangethebackgroundcolororimagesusedwithinthetemplatewithyourproduct-relatedstandardcolorsandimages.Todothis,clickontheGlobalSettingsbuttoninthebottomleftcorner. Ifthere’resomelandingpageblocksthatarenotusefultoyourlandingpage,youcandeletethembysimplyclickingthetrashcanicononmousehover.Youcanalsoduplicateacontentblock,moveit,changetheblocksettings,orsavetheblock. Additionally,youcaneasilyaddnewblockslikebuttons,optinforms,contactforms,socialprofiles,andmoretoyourlandingpagetemplate. Toaddnewcontent,dragalandingpageblockfromtheleftsideofthescreenanddropitontoyourlandingpagetemplate. Forexample,youcanaddacountdowntimertoincreaseurgency. Again,tocustomizeanynewblockyouaddtoyourpage,simplyclickonittochangethetext,style,alignment,andmore. Onceyou’resatisfiedwithhowyourlandingpagelooks,clicktheSavebuttononthetoprightcorner. Step4:ConnectYourEmailMarketingService Ifyou’veaddedanoptinformtoyourlandingpagetogrowyouremaillist,youneedtoconnectyouremailmarketingservice. Todothat,clickontheConnecttabatthetopofthescreen.SeedProdintegrateswithpopularemailmarketingproviderslikeConstantContact,Mailchimp,andmore. FindyouremailserviceinthelistandclickConnectNewAccount.Simplyfollowtheinstructionstoconnectandverifyyouraccount. Now,everytimesomeoneprovidestheiremailaddressviayourlandingpageoptin,itwillbeautomaticallyaddedtoyouremaillist. Step5:PublishYourWordPressLandingPage Lastly,it’stimetomakeyourlandingpageliveonyourWordPresssite.Topublishyourlandingpage,allyouhavetodoisclickonthedropdownarrownexttotheSavebuttonandhitPublish. SeedProdwillshowasuccessmessagetoletyouknowyourpageisnowlive. YoucanclickontheSeeLivePagebuttontoviewyourlandingpage. That’sall!It’saneffortless5-stepprocesstocreateaWordPresslandingpageusingSeedProd. TrackYourLandingPage’sPerformancewithMonsterInsights Nowthatyou’vepublishedyourlandingpage,youcanstartbuildingmarketingcampaignstodrivemoretraffic.Then,yourlandingpagewillworktoturnmorevisitorsintocustomersorsubscribers. Yet,you’llneedtomonitorhowyourlandingpageisactuallyperforming.MonsterInsightswillhelpyoudothatbytrackingyourlandingpagevisitorsandtheirinteractionsonyoursite. MonsterInsightsisthebestGoogleAnalyticspluginforWordPress.ItallowsyoutoinstallGoogleAnalyticsinWordPresseasilywithouthavingtoedityourthemefiletoinserttheAnalyticstrackingcode. Afterit’ssetup,itautomaticallytracksyoursite’sanalyticsandprovidesyouwitheasy-to-understandreportsinsideyourWordPressdashboard.AquicksummaryofthewebsiteanalyticsreportisavailableinMonsterInsights’dashboardwidget. Toviewthefullreports,you’llneedtovisitInsights»Reportsfromyourdashboard.There,you’llseetheoverviewreportfirst. Then,youcanviewalltheotherreportsbyclickingonthetabs/linksatthetopofthereport.Here’rejustafewtypesofdatayoucantrackusingMonsterInsights’plugin: Toplandingpages:Whichlandingpagesaremostpopularonyoursite Linkandbuttonclicktracking:Whichlinksandbuttonsaregettingthemostclicks Searchconsolereport:Whatkeywordspeopleareusingtocometoyoursite Formstracking:Whichformsaregettingthemostimpressionsandsubmissions Inaddition,youcantrackadvancedmetricslikedownloads,eCommercetransactions,customdimensions,mediatracking,andmoreusingthisplugin.MonsterInsightsisveryusefulforafast-growinglandingpage. So,ifyouwanttotrackthestatsthatmattertoyourbusinessorbrand,downloadtheplugintoday!Ifyou’restillconflicted,youcancheckoutallofitsfeaturesbeforemakingyourpurchase. Ifyouneedmoretoolstogrowyourwebsite,seeourhandpickedlistofbestWordPressplugins. WehopethisarticlehelpedyoutolearnhowtocreatealandingpageinWordPresseasily. YoumightalsowanttocheckoutourguidesonHowtoUsetheGoogleAnalyticsLandingPagesReportand5GreatLandingPageHeadlineFormulastoBoostConversions. Anddon’tforgettofollowusonTwitter,FacebookandYouTubeformorehelpfulGoogleAnalyticstips. WanttoTryMonsterInsightsforFree? EntertheURLofYourWordPresswebsitetoinstallMonsterInsightsLite. GetMonsterInsightsLiteNow Comments hisunita thisisareallyusefularticletomakealandingpageinsuchaneasyway.Ialsousedbeaverbuilder.Itisreallyveryusefulandveryfastpagebuilder.IwanttoaddonemorepagebuilderpluginnamedElementorpro.Ilikedthesetwopagebuildertowork.Thesetwobothareveryfastbuilderpluginandeasytocustomize. YourstepbystepinstructionswillbeveryhelpfultouseBeaverBuilder. Reply Thanks,Ehsan! Greattoknowyoufoundituseful.Weagreewithyou.We’vefeaturedElementoronourlistofbestWordPresslandingpageplugins. Reply Thanksfortheveryusefulinformation.AsaWordPressuserbutnotaprogrammer,itisdaunting…thisstepbystepguidehasmadeiteasytounderstand.I’mlookingforwardtohavingago🙂 Reply HIdear IamanewbieintheWordPresswebdeveloper Yourarticleisveryknowledgeableanduseful Thanksforyourbestwork Reply AddaCommentCancelreplyWe'regladyouhavechosentoleaveacomment.Pleasekeepinmindthatallcommentsaremoderatedaccordingtoourprivacypolicy,andalllinksarenofollow.DoNOTusekeywordsinthenamefield.Let'shaveapersonalandmeaningfulconversation.YourCommentYourRealName YourEmailAddress Savemyname,email,andwebsiteinthisbrowserforthenexttimeIcomment. ThisformisprotectedbyreCAPTCHAandtheGooglePrivacyPolicyandTermsofServiceapply. AddYourComment Δ Joinover100,000subscriberstogetfreeGoogleAnalyticstipsandresourcesPhoneSubscribePopularResources MonsterInsightsvs.GoogleAnalytics–What’stheRealDifference? 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